15 reports

  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW

Soft drinks achieved solid retail volume and current retail value growth in 2017, in line with the overall economic growth of the country. Despite the recent political crisis, Macedonia’s economy maintained healthy moderate growth. Nonetheless growth in 2017 was slower than previously forecasted. Local consumers’ purchasing power and limited...

  • Soft Drink
  • Macedonia
  • Demand
  • Trade
  • Kozuvchanka doo
  • Macedonia Bulk/HOD Water Leading Trademark Owners & Private Label, 2014
  • 2.2 Macedonia Bulk/HOD Water Commentary

Appendix Wisdom Analytics Databases and Reports available from Canadean Beverages in 2015: Soft Drinks Country Market Insight, Market Digest Reports and Wisdom Analytics Databases (##) (##) Asia & Australasia (##) Australia China Hong Kong India Americas Argentin

  • Beverage
  • Concentrate
  • Ready-To-Drink Coffee
  • Soft Drink
  • Macedonia
  • STRATEGIC DIRECTION

The company is one of the most significant soft drink manufacturers in Macedonia, dedicating significant efforts and investments in promoting its own Viva soft drinks brand.

  • Beverage
  • Juice
  • Soft Drink
  • Macedonia
  • Demand
  • COMPETITIVE POSITIONING
  • Summary 2

The strategic goal of Prilepska Pivarnica is to increase its sales domestically and regionally and expand its market presence. The company also aims to cement its partnerships with some of the major international soft drink manufacturers, most notably PepsiCo Inc, on behalf of which it manufactures soft drinks in Macedonia. Prilepska Pivarnica...

  • Soft Drink
  • Macedonia
  • Supply
  • Trade
  • PepsiCo, Inc.
  • 6.2 DISTRIBUTION NEWS

Focus On Adult Soft Drinks ##.

  • Soft Drink
  • Macedonia
  • Demand
  • Forecast
  • Fructal dd
  • 6. SOFT DRINKS QUARTERLY UPDATE 6.1.1 INDUSTRY NEWS
  • 4. Market Drivers

Quarterly Beverage Tracker Third Quarter 2017: Macedonia Summary GlobalData’s Macedonia Quarterly Beverage Tracker Q3-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly...

  • Soft Drink
  • Macedonia
  • Demand
  • Forecast
  • Fructal dd
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Sports drinks remained a small category in 2017, with only a limited number of brands. Volume demand for sports drinks was primarily driven by a niche of local consumers professionally engaged in sports activities, and another niche group composed of sports enthusiasts who – unlike the vast majority of sports enthusiasts – tend to strictly...

  • Beverage
  • Soft Drink
  • Macedonia
  • Demand
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Unit prices of RTD coffee in Macedonia tend to be relatively high and were largely unaffordable for a significant portion of the local population in 2017. Limited brand presence and limited distribution via the retail channel further limited the category’s growth and market significance. Limited purchasing power remained a problem for many...

  • Ready-To-Drink Coffee
  • Soft Drink
  • Macedonia
  • Forecast
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Growing consumer awareness about the health concerns associated with high sugar intake caused retail volume sales of liquid concentrates to decline over the review period. Even the most successful players and brands exited the category due to prolonged stagnation and decline, and lack of prospects. The leading manufacturers are less interested...

  • Beverage
  • Concentrate
  • Soft Drink
  • Macedonia
  • Trade
  • 1.11Focus On Soft Drinks Flavor Trends & Innovation

Summary Soft drinks went up by 2% and it was the same growth rate for ACB overall. The main soft drinks volume gains came from packaged water and iced/RTD tea drinks, but also a slight positive trend (+1%) was recorded in the largest soft drinks category, carbonates. On the other side the ACB categories recovery was driven by brewers,...

  • Beverage
  • Soft Drink
  • Macedonia
  • Forecast
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Tap water in Macedonia is generally safe to drink. In most towns tap water is of good quality and readily available. However, over the review period many local consumers became increasingly concerned about contamination and overall quality. A growing number of consumers started to consume bottled water, particularly still bottled water, on...

  • Beverage
  • Soft Drink
  • Macedonia
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Consumers continued to economise and trade down to lower-priced and lower-fruit-content juices, which strengthened the retail volume share of juice drinks. The presence of vegetable juices was minimal, with tomato and beetroot the only significant types. Juice drinks unit prices were significantly lower than those in other juice categories....

  • Soft Drink
  • Macedonia
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • SOFT DRINKS CONTINUES TO GROW IN 2017 BUT ECONOMIC FACTORS LIMIT ITS GROWTH POTENTIAL

Younger generations and health-conscious consumers in particular increasingly opted for healthier soft drinks such as bottled water, 100% juice, RTD tea and sports drinks. Despite manufacturers’ efforts to make carbonates more attractive to weight-conscious consumers, in 2017 low calorie cola carbonates remained one of the weakest performers...

  • Beverage
  • Cola
  • Soft Drink
  • Macedonia
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

In 2017 still RTD tea remained the only significant category in RTD tea. It registered strong growth over the review period and witnessed a significant number of key new launches each year, including a significant number of domestically-manufactured RTD tea brands offered at significantly lower unit prices than those of most of the international...

  • Beverage
  • Soft Drink
  • Macedonia
  • Trade
  • SOFT DRINKS IN MACEDONIA - INDUSTRY OVERVIEW
  • Soft Drinks Continues To Grow in 2017 But Economic Factors Limit Its Growth Potential

Energy drinks products are mostly consumed by younger generations and partygoers. It is the foodservice soft drink of choice for these consumers. As a result, the foodservice channel registered greater value sales than the retail channel due to significantly higher mark-ups and unit prices. Energy drinks are typically provided in the form...

  • Beverage
  • Soft Drink
  • Macedonia
  • Demand
  • Trade