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Womenswear in India, Euromonitor International

28 pages • By Euromonitor International

Womenswear accounted for around 31% of overall apparel value sales in India in 2016. The share of womenswear is fairly low in India due to the presence of a large unorganised sector, which eats into the sales of the organised channel. In addition, due to pricing concerns, many women buy local or regional ethnic wear brands as ethnic wear remains...

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Apr 2017