7 reports

Adding Value Through Packaging: Haircare; Using Pack-Track to identify pack formats and features that make a brand worth paying more for

16 pages • By Canadean Ltd

SummaryThe haircare sector has seen some notable packaging innovations recently in terms of sensory appeal, improved convenience, added functionality and environmental sustainability. This report was compiled using Canadean's Pack-Track packaging innovation tool to identify new packaging developments within the category. It discusses...

396 495 317
Apr 2016

Adding Value Through Packaging: Confectionery ; Using Pack-Track to identify pack formats and features that make a brand worth paying more for

19 pages • By Canadean Ltd

SummaryThe confectionery sector has seen some notable packaging innovations recently in terms of consumer appeal and engagement. This report was compiled using Canadean's Pack-Track packaging innovation tool to identify new packaging developments within the category. It discusses special features and benefits of examples we like,...

320 400 256
Oct 2015

Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Connectivity

70 pages • By Canadean Ltd

SummaryPeople are looking to connect more with family and friends, with feelings of stress and hectic lives rife. They are looking for an increasing number of quality moments and seek the enjoyments of the finer things in life. Alongside this, and just as importantly for some, establishing a connection with brands is crucial, with...

6 396 7 995 5 117
Aug 2015

Success Case Study: Essentia Alkaline Water - Timely Rebranding and Strategic Investment can make Success Snowball

16 pages • By Canadean Ltd

SummaryBrands can significantly benefit from developing an in-depth understanding of the reasons for the success and failure of new product launches or marketing campaigns. This case study outlines how Essentia alkaline water has succeeded in the US thanks to its timely rebranding and strategic use of investment resources.Synopsis-...

320 400 256
Jun 2015

Success Case Study: PandG Don Limpio Concentrated Gel - Modernizing a Product to Cater for New Consumer Needs

13 pages • By Canadean Ltd

SummaryBrand guardians can significantly benefit from developing an in-depth understanding of the reasons for the success or failure of new product launches or marketing campaigns. This study explores how Don Limpio concentrated gel built success through modernizing its product to cater for new consumer needs.Synopsis-...

320 400 256
Jun 2015

Global Consumer Trend Framework: Understanding attitudes and behaviors that influence global consumption habits

209 pages • By Canadean Ltd

Summary“Global Consumer Trend Framework: Understanding attitudes and behaviors that influence global consumption habits” helps companies to develop competitive advantages across the whole of the supply chain by boosting their understanding of consumer motivations. This means that they can align their products and marketing campaigns...

6 396 7 995 5 117
Jan 2015

Emerging Consumer Trends and their Future Impact on FMCG Industry

41 pages • By Canadean Ltd

Summary“Emerging Consumer Trends and their Future Impact on FMCG Industry” is a new report by Canadean that globally analyzes the prominence of key trends for consumer behavior, organization business strategy, and industry dynamics over the next three years. This report also examines executive opinions about the steps or activities...

1 560 1 950 1 248
Oct 2014