10 reports

Why Lifestyles Insights Matter for Business Strategy

28 pages • By Euromonitor International

The habits, preferences and attitudes of global consumers directly shape their goals and priorities and have an enormous impact on the products and services they decide to buy and use in their everyday lives. Understanding trends in consumer lifestyles is essential for companies as they shape their product development, marketing, and long-term...

1050 1197 861
Apr 2017

Freedonia Focus on Equine Products & Services: United States

28 pages • By Freedonia Focus

This report forecasts the US equine market – consisting of supplies (including feed) and services – in US dollars to 2020. To illustrate historical trends, the total market is reported for 2012 and 2016. A Market Overview section provides pertinent background on market size as well as marketing, new product, and consumer trends. Further...

682 750 580
Mar 2017

The Drivers and Opportunities of Changing Household Size

24 pages • By Euromonitor International

Household sizes are rapidly changing worldwide, creating new consumer trends and changing the behaviour patterns of household dwellers. Households are contracting in terms of inhabitants but growing in terms of room numbers, thereby offering more floorspace for lifestyle choices. The long-term effect is growing numbers of single-person, childless...

1050 1197 861
Oct 2016

The New Consumerism: The Data Behind the Trends

51 pages • By Euromonitor International

The shift towards new priorities, new values and new attitudes to consumption, which we have christened the New Consumerism, is impacting on a wide range of consumer goods industries. Here we examine the social and economic backdrop to the birth of the New Consumerism and attempt to quantify its impact on consumption and behaviour globally. Strategy...

1050 1197 861
Jun 2016

Adding Value Through Packaging: Haircare; Using Pack-Track to identify pack formats and features that make a brand worth paying more for

16 pages • By GlobalData

Summary The haircare sector has seen some notable packaging innovations recently in terms of sensory appeal, improved convenience, added functionality and environmental sustainability. This report was compiled using Canadean's Pack-Track packaging innovation tool to identify new packaging developments within the category. It discusses...

450 495 383
Apr 2016

Success Case Study: Seven Premium - Raising Private Label to Powerful Destination Brand Status

By GlobalData

Summary The growth of the private label market has proven to be an enduring trend around the world. What was initially dismissed as consumers responding to the global economic downturn by shopping for private label products as a “necessary evil” has now been established as being far more than that - private labels are here to stay,...

364 400 309
Oct 2015

Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Individuality

68 pages • By GlobalData

Summary There is a feeling of time-scarcity among consumers who simply feel there isn't enough time in the day to do what they want. Busier and more active lifestyles, and longer working hours are leading to greater pressure on consumers, which in turn is leading to increasing level of stress. Many consumers are quickly realizing...

7268 7995 6178
Aug 2015

Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Connectivity

70 pages • By GlobalData

Summary People are looking to connect more with family and friends, with feelings of stress and hectic lives rife. They are looking for an increasing number of quality moments and seek the enjoyments of the finer things in life. Alongside this, and just as importantly for some, establishing a connection with brands is crucial, with...

7268 7995 6178
Aug 2015

Consumer Lifestyles in Spain

55 pages • By Euromonitor International

Having suffered a savage economic downturn that lasted for the better part of a decade, the Spanish economy is now beginning to revive. However, ‘la crisis económica’ has left an indelible mark on local consumers, particularly Young Adults, who were among the worst affected. Consumers remain extremely value conscious in everything from grocery...

1675 1910 1374
Aug 2015

Success Case Study: PandG Don Limpio Concentrated Gel - Modernizing a Product to Cater for New Consumer Needs

13 pages • By GlobalData

Summary Brand guardians can significantly benefit from developing an in-depth understanding of the reasons for the success or failure of new product launches or marketing campaigns. This study explores how Don Limpio concentrated gel built success through modernizing its product to cater for new consumer needs. Synopsis -...

364 400 309
Jun 2015