15 reports

Another one of the company' s strengths is that it offers a broad range of home laundry appliances in different price ranges, thus appealing to a wide customer base.

  • Home Appliance
  • White Goods
  • Greece

Moreover, blenders are multifunctional enough to serve many purposes all in one machine, which increases their attraction when one has neither the means to own nor the space in which to accommodate a greater variety of kitchen equipment.

  • Cooking Appliance
  • Home Appliance
  • Greece
  • Demand
  • Hellas SA

For example, it is not present in Electronet, which is one of the top electronics and appliance specialist retailers in Greece, and this has affected the brand' s penetration.

  • Home Appliance
  • Vacuum Cleaner
  • Greece
  • Demand

The only built-in major appliance category that did not perform better than the freestanding one was home laundry appliances, largely due to the tendency to locate such appliances in bathrooms rather than elsewhere in homes.

  • Home Appliance
  • Microwave Oven
  • White Goods
  • Greece

Moreover, blenders are multifunctional enough to serve many purposes all in one machine, which increases their attraction when one has neither the means to own nor the space in which to accommodate a greater variety of kitchen equipment.

  • Cooking Appliance
  • Home Appliance
  • Greece

The only built-in major appliance category that did not perform better than the freestanding one was home laundry appliances, largely due to the tendency to locate such appliances in bathrooms rather than elsewhere in homes.

  • Dishwasher
  • Home Appliance
  • White Goods
  • Greece
  • Demand

The only built-in major appliance category that did not perform better than the freestanding one was home laundry appliances, largely due to the tendency to locate such appliances in bathrooms rather than elsewhere in homes.

  • Home Appliance
  • Greece

LG' s latest development is LG Door in Door, which allows easier access through an extra door within one of the side-by-side doors.

  • Home Appliance
  • Household Refrigerator
  • White Goods
  • Greece
  • Demand

The only built-in major appliance category that did not perform better than the freestanding one was home laundry appliances, largely due to the tendency to locate such appliances in bathrooms rather than elsewhere in homes.

  • Home Appliance
  • Personal Care Appliance
  • Greece

The only built-in major appliance category that did not perform better than the freestanding one was home laundry appliances, largely due to the tendency to locate such appliances in bathrooms rather than elsewhere in homes.

  • Home Appliance
  • White Goods
  • Greece
  • Demand

AEG, United and Rohnson are the leading brands in this emerging new category, which is set to gradually pick up, given the convenience of the all-in-one solution they offer.

  • Home Appliance
  • Greece
  • Other domestic appliances and parts of domestic appliances
  • Demand for other domestic appliances and parts of domestic appliances in Greece, 2010-2021 (US dollars)

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  • Home Appliance
  • Greece
  • Southern Europe
  • Demand
  • Market Size

Irons in Greece

800 912 710

Replacement purchases was one of the main drivers of this growth.

  • Home Appliance
  • Household Refrigerator
  • White Goods
  • Greece

On the one hand, consumers opted to trade down to entrylevel products in order to save money, since a new package of austerity measures was implemented in 2015 and disposable incomes continued to decline.

  • Home Appliance
  • White Goods
  • Greece
  • Demand

Lidl Hellas with its private label brand SilverCrest saw a one percentage point increase in its volume share in 2015.

  • Home Appliance
  • White Goods
  • Greece
  • Demand