Alcoholic Drinks in Guatemala

Alcoholic Drinks in Guatemala

  • June 2017 •
  • 64 pages •
  • Report ID: 120438
Alcoholic drinks registered a positive performance in both total volume and current total value terms in 2016. Lifestyle trends had an important impact on 2016 growth: as disposable incomes grow, consumers look for better quality, different flavours and products. This has allowed stronger growth in premium products of categories such as beer, wine and spirits. Convenience is an important factor seen among younger consumers, since they prefer beer and RTD products. A large product portfolio with...

Euromonitor International’s Alcoholic Drinks in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Guatemala Industry=SoftDrink ParentIndustry=Agribusiness Date=201706 Topic=Trade Publisher=EuromonitorInternational Price=2000