Hair Care in Greece
- April 2017
- 35 pages
- Euromonitor International
2016 saw Greek consumers and hair care manufacturers shifting their focus towards the natural segment, with natural-positioned brands increasingly dynamic. Products claiming to contain herbal formulations and natural ingredients were also in the spotlight in terms of new product developments, with major players launching and promoting new ranges of shampoos and conditioners with either a herbal or natural positioning, including Garnier Botanic Therapy and Elvive Clay, launched by category leader...
Euromonitor International’s Hair Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Product coverage:
2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International’s Hair Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Product coverage:
2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HAIR CARE IN GREECE
Euromonitor International
April 2017
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2011-2016
Table 2 Sales of Hair Care by Category: % Value Growth 2011-2016
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Hair Care: % Value 2012-2016
Table 5 NBO Company Shares of Salon Hair Care: % Value 2012-2016
Table 6 LBN Brand Shares of Hair Care: % Value 2013-2016
Table 7 LBN Brand Shares of Colourants: % Value 2013-2016
Table 8 LBN Brand Shares of Salon Hair Care: % Value 2013-2016
Table 9 LBN Brand Shares of Styling Agents: % Value 2013-2016
Table 10 LBN Brand Shares of Premium Hair Care: % Value 2013-2016
Table 11 Forecast Sales of Hair Care by Category: Value 2016-2021
Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2016-2021
L'Oréal Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 1 L'Oréal Hellas SA: Key Facts
Competitive Positioning
Summary 2 L'Oréal Hellas SA: Competitive Position 2016
Procter & Gamble Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 3 Procter & Gamble Hellas SA: Key Facts
Summary 4 Procter & Gamble Hellas SA: Operational Indicators
Competitive Positioning
Summary 5 Procter & Gamble Hellas SA: Competitive Position 2016
Executive Summary
Beauty and Personal Care Keeps Declining Amidst Ongoing Economic Hardship
Promotional Intensity and Bargain Hunting Characterise the Market
Turbulence in Supermarkets/hypermarkets
Natural and Innovative Products Win Favour Amidst the Economic Recession
Stabilisation in Sight
Key Trends and Developments
Tight Disposable Incomes and Promotional Intensity Squeeze Value Sales for Yet Another Year
Shift in Distribution Channels Slows Down Amidst Turbulence in the Supermarket/hypermarket Channel
the Popularity of Natural and Hand-made Products Increases
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 6 Research Sources
Euromonitor International
April 2017
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2011-2016
Table 2 Sales of Hair Care by Category: % Value Growth 2011-2016
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Hair Care: % Value 2012-2016
Table 5 NBO Company Shares of Salon Hair Care: % Value 2012-2016
Table 6 LBN Brand Shares of Hair Care: % Value 2013-2016
Table 7 LBN Brand Shares of Colourants: % Value 2013-2016
Table 8 LBN Brand Shares of Salon Hair Care: % Value 2013-2016
Table 9 LBN Brand Shares of Styling Agents: % Value 2013-2016
Table 10 LBN Brand Shares of Premium Hair Care: % Value 2013-2016
Table 11 Forecast Sales of Hair Care by Category: Value 2016-2021
Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2016-2021
L'Oréal Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 1 L'Oréal Hellas SA: Key Facts
Competitive Positioning
Summary 2 L'Oréal Hellas SA: Competitive Position 2016
Procter & Gamble Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 3 Procter & Gamble Hellas SA: Key Facts
Summary 4 Procter & Gamble Hellas SA: Operational Indicators
Competitive Positioning
Summary 5 Procter & Gamble Hellas SA: Competitive Position 2016
Executive Summary
Beauty and Personal Care Keeps Declining Amidst Ongoing Economic Hardship
Promotional Intensity and Bargain Hunting Characterise the Market
Turbulence in Supermarkets/hypermarkets
Natural and Innovative Products Win Favour Amidst the Economic Recession
Stabilisation in Sight
Key Trends and Developments
Tight Disposable Incomes and Promotional Intensity Squeeze Value Sales for Yet Another Year
Shift in Distribution Channels Slows Down Amidst Turbulence in the Supermarket/hypermarket Channel
the Popularity of Natural and Hand-made Products Increases
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 6 Research Sources
