Tea in the Philippines

Tea in the Philippines

  • February 2018 •
  • 17 pages •
  • Report ID: 136574
As consumers shift their consumption to healthy products, tea is benefiting from a positive reputation in terms of health and wellness. However, more than health benefits, such as improving digestion and avoiding illness, consumers have also shown concern to consume products with an appealing taste. These two consumption preferences of consumers led to the growth of fruit/herbal tea and green tea in 2017, at the expense of black standard tea.

Euromonitor International’s Tea in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Country=Philippines Industry=Beverage ParentIndustry=Agribusiness Date=201802 Topic=Trade Publisher=EuromonitorInternational Price=1000