Tea in the Philippines

Tea in the Philippines

Despite the growing health-consciousness among consumers, tea remains inferior to coffee even though it provides numerous health benefits. The foodservice channel, however, has helped improve consumer acceptance of tea through creative concoctions that provide better-tasting brews. Milk tea shops, for instance, have helped younger-age groups get acquainted with tea. The opening of TWG Tea Salon & Boutique outlets, meanwhile, has raised awareness of tea and is paving the way for better...

Euromonitor International’s Tea in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


TEA IN THE PHILIPPINES
Euromonitor International
May 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Tea by Category: Volume 2009-2014
Table 2 Retail Sales of Tea by Category: Value 2009-2014
Table 3 Retail Sales of Tea by Category: % Volume Growth 2009-2014
Table 4 Retail Sales of Tea by Category: % Value Growth 2009-2014
Table 5 Retail Sales of Tea by Standard Vs Pods: % Value 2009-2014
Table 6 NBO Company Shares of Tea: % Retail Value 2010-2014
Table 7 LBN Brand Shares of Tea: % Retail Value 2011-2014
Table 8 Forecast Retail Sales of Tea by Category: Volume 2014-2019
Table 9 Forecast Retail Sales of Tea by Category: Value 2014-2019
Table 10 Forecast Retail Sales of Tea by Category: % Volume Growth 2014-2019
Table 11 Forecast Retail Sales of Tea by Category: % Value Growth 2014-2019
Table 12 Forecast Retail Sales of Tea by Standard vs Pods: % Value 2014-2019
Gilamar Enterprises Inc in Hot Drinks (philippines)
Strategic Direction
Key Facts
Summary 1 Gilamar Enterprises Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Gilamar Enterprises Inc: Competitive Position 2014
Gourmet Farms Inc in Hot Drinks (philippines)
Strategic Direction
Key Facts
Summary 3 Gourmet Farms Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Gourmet Farms Inc: Competitive Position 2014
Executive Summary
Hot Drinks Market Slows Down in 2014
Foodservice Options Improve
Multinationals Lead the Hot Drinks Market
Instant White Coffee Choices Grow in Number
Hot Drinks Is Expected To Face Challenging Times
Key Trends and Developments
Instant Coffee Choices Grow in Number
Appreciation of Tea Improves Among Affluent Consumers
New Foodservice Channels Add Variety
Market Data
Table 13 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2009-2014
Table 14 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2009-2014
Table 15 Retail Sales of Hot Drinks by Category: Volume 2009-2014
Table 16 Retail Sales of Hot Drinks by Category: Value 2009-2014
Table 17 Retail Sales of Hot Drinks by Category: % Volume Growth 2009-2014
Table 18 Retail Sales of Hot Drinks by Category: % Value Growth 2009-2014
Table 19 Foodservice Sales of Hot Drinks by Category: Volume 2009-2014
Table 20 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2009-2014
Table 21 Total Sales of Hot Drinks by Category: Total Volume 2009-2014
Table 22 Total Sales of Hot Drinks by Category: % Total Volume Growth 2009-2014
Table 23 NBO Company Shares of Hot Drinks: % Retail Value 2010-2014
Table 24 LBN Brand Shares of Hot Drinks: % Retail Value 2011-2014
Table 25 Retail Distribution of Hot Drinks by Format: % Volume 2009-2014
Table 26 Retail Distribution of Hot Drinks by Format and Category: % Volume 2014
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2014-2019
Table 28 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2014-2019
Table 29 Forecast Retail Sales of Hot Drinks by Category: Volume 2014-2019
Table 30 Forecast Retail Sales of Hot Drinks by Category: Value 2014-2019
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2014-2019
Table 32 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2014-2019
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2014-2019
Table 34 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2014-2019
Table 35 Forecast Total Sales of Hot Drinks by Category: Total Volume 2014-2019
Table 36 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2014-2019
Appendix
Production/import/export Data
Table 37 Production/Imports/Exports/Apparent Consumption of Hot Drinks by Category 2009-2014
Definitions
Sources
Summary 5 Research Sources












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