Eye Care in New Zealand

Eye Care in New Zealand

  • November 2017
  • 19 pages
  • Report ID: 149960
Traditionally, the main eye care format was drop dispenser. This made application rather difficult, particularly for the elderly, which is a growing consumer segment in eye care. In 2015, despite being relatively a mature category, it was reinvigorated by the introduction of spray mist format by companies such as Care Pharmaceuticals and Reckitt Benckiser New Zealand. This format is convenient to use, can be sprayed on the eyelids, which gives a longer-term effect, and can be used over make-up.

Euromonitor International’s Eye Care in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Allergy Eye Care, Standard Eye Care.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Country=NewZealand Industry=OTC ParentIndustry=Pharmaceutical Date=201711 Topic=MarketReport Publisher=EuromonitorInternational Price=1000