Air Care in Sweden
- June 2017
- 19 pages
- Euromonitor International
All categories saw an improved performance during the year, with gel air fresheners and liquid air fresheners both seeing their only positive growth of the review period. The upturn in air care’s fortunes was largely driven by Reckitt Benckiser’s market-leading brand, Air Wick, which was the focus of significant innovation activity towards the end of the...
Euromonitor International’s Air Care in Sweden market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
LIST OF CONTENTS AND TABLES
Table 1 Sales of Air Care by Category: Value 2011-2016
Table 2 Sales of Air Care by Category: % Value Growth 2011-2016
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2011-2016
Table 4 Sales of Air Care by Fragrance: Value Ranking 2011-2016
Table 5 NBO Company Shares of Air Care: % Value 2012-2016
Table 6 LBN Brand Shares of Air Care: % Value 2013-2016
Table 7 Forecast Sales of Air Care by Category: Value 2016-2021
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2016-2021
Reckitt Benckiser (sweden) in Home Care (sweden)
Summary 1 Reckitt Benckiser (Sweden): Key Facts
Summary 2 Reckitt Benckiser (Sweden): Competitive Position 2016
Accelerated Growth in 2016
Eco-consciousness Exerting Growing Influence
Multinationals Continue To Dominate
Modern Grocery Dominates, But Internet Retailing's Emergence Continues
Stronger Growth Forecast
Key Trends and Developments
Consumers Looking for Convenience
Private Labels Benefiting From Brand-orientated Approach
Growing Green Influence
Table 9 Households 2011-2016
Table 10 Sales of Home Care by Category: Value 2011-2016
Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Home Care: % Value 2012-2016
Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 15 Distribution of Home Care by Format: % Value 2011-2016
Table 16 Distribution of Home Care by Format and Category: % Value 2016
Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Summary 3 Research Sources