The surface care category saw an improved performance in 2019 compared with the previous year. Multi-purpose cleaners and home care disinfectants are staples in Egyptian households, thanks to their cost, availability and versatility. These categories held the highest value shares in surface care in 2019. Multi-purpose cleaners are expected to retain the majority share of total surface care volume and value, and see steady growth over the forecast period.
Surface Care in Egypt market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Home Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Surface Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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