Deodorants in the US

Deodorants in the US

  • May 2018 •
  • 20 pages •
  • Report ID: 153588
Deodorants in the US is dominated by deodorant sticks, followed by deodorant sprays, although the latter experienced faster growth in current value terms in 2017. Deodorant sprays is still experiencing steady growth, following a robust performance in 2015, after Unilever launched the dry spray format in its Degree Women, Degree Men, Dove, Dove Men + Care and Axe brands to address consumers’ pain point of underarm stains on clothing. The dry spray innovation resulted in higher unit prices for deo...

Euromonitor International’s Deodorants in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Country=UnitedStates Industry=PersonalHygiene ParentIndustry=ConsumerGoodsAndRetail Date=201805 Publisher=EuromonitorInternational Price=1000