Laundry Care in the US

Laundry Care in the US

  • February 2018 •
  • 23 pages •
  • Report ID: 153684
Innovation continued to be the principal driver of US laundry care in 2017. Sales growth in the freshest, most novel laundry care product formats, most notably liquid tablet detergents and scent boosters, propelled top line value sales to record highs in 2017.

However, given the maturity of laundry care in the US, recent sales growth in liquid tablet detergents merely represents cannibalisation of older product formats, such as powder detergents and liquid detergents. Even scent boosters are pos...

Euromonitor International’s Laundry Care in USA market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth.

It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Country=UnitedStates Industry=HouseholdProducts ParentIndustry=ConsumerGoodsAndRetail Date=201802 Publisher=EuromonitorInternational Price=1000