Kimberly-Clark Lever Ltd in Tissue and Hygiene (India)

Kimberly-Clark Lever Ltd in Tissue and Hygiene (India)

  • June 2015 •
  • 2 pages •
  • Report ID: 1627248 •
  • Format: PDF
Kimberly-Clark Lever Ltd aims to strengthen its position in baby care in India through advertising and targeted marketing. The company’s strategy focuses on Indian mothers to try and change their mind set by educating them on the benefits of nappies/diapers. With this focus, it should be able to penetrate further into Indian households, enabling further sales growth for the company and its Huggies brand.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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