Better For You Packaged Food in Vietnam

Better For You Packaged Food in Vietnam

  • June 2018 •
  • 24 pages •
  • Report ID: 1650073
BFY packaged food remained limited in Vietnam over the review period. However, as Vietnamese become more conscious of the food they consume, smart snacking has emerged, particularly benefiting reduced-sugar and reduced-fat snacks. Indeed, many consumers are becoming more concerned over their sugar intake in line with the rising obesity and diabetes prevalence. As such, more consumers choosing better for you versions over regular ones. For example, Vinamilk’s (Vietnam Dairy Products) reduced-fat...

Euromonitor International’s Better For You Packaged Food in Vietnam report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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