Local consumers, particularly busy young professionals, are displaying strong preferences for quick and convenient meals as they increasingly avoid cooking. Longer working hours and more hectic social schedules have left many Belarusians with less time to prepare their own meals at home However, they are also seeking products that are healthy, which deters them from purchasing many ready meals that contain high levels of artificial ingredients or which do not provide significant nutritional bene...
Euromonitor International’s Ready Meals in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Ready Meals market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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