Ice Cream in India

Ice Cream in India

  • April 2015 •
  • 64 pages •
  • Report ID: 174131 •
  • Format: PDF
Premiumisation was one of the key trends which drove the value sales of ice cream in 2014. Ice cream in India witnessed current value growth of 15%, which was primarily driven by ice cream brands such as Magnum, Häagen-Dazs, and London Dairy amongst others. These brands were still extremely niche, and available only in metropolitan cities. Due to increased annual disposable incomes, consumers were more than willing to pay the premium price in order to experience and enjoy premium ice cream. As...

Euromonitor International’s Ice Cream in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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