Surface Care in Australia

Surface Care in Australia

  • March 2018 •
  • 17 pages •
  • Report ID: 174458
Convenience is a leading factor that consumers consider before purchasing surface care products. In 2017, consumers were more inclined to buy products that serve multiple purposes when cleaning at home. Multi-purpose cleaners have received increased attention by Australians as they attempt to clean several types of surfaces, such as floors, tables, cookers and ovens, preferably with one product. This has increased value and volume sales of multi-purpose cleaners.

Euromonitor International’s Surface Care in Australia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Australia Date=201803 Publisher=EuromonitorInternational Price=1000