Sweet and savoury snacks registered current retail value growth of 3% in 2015 – slightly higher than the CAGR of the review period. Purchasing power was constrained by a series of food scandals in 2015; however demand for health-orientated products such as fruit snacks, nuts and crisps was also fuelled by rising health awareness among Taiwanese consumers. Meanwhile, a number of factors helped to ensure that retail volume growth remained reasonably robust overall. Most notably, leading companies...
Euromonitor International's Sweet and Savoury Snacks in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Crisps, Extruded Snacks, Fruit Snacks, Nuts, Other Sweet and Savoury Snacks, Popcorn, Pretzels, Tortilla Chips.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sweet and Savoury Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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224 pages •
By Euromonitor International
• Dec 2016
Packaged food in Taiwan recorded healthy growth in volume and current value terms in 2016. On the consumer side, the main factor behind this positive performance was growing demand for products made from higher quality and healthier ingredients. Moreover, rising production costs and the use of higher quality ingredients to rebuild consumer...