Ice Cream in Turkey

Ice Cream in Turkey

  • January 2015 •
  • 63 pages •
  • Report ID: 176866
In 2014 ice cream registers stronger value growth when compared with 2013 growth. The main impetus behind stronger growth is the new product launches and successful marketing activities by the leading companies. The ice cream consumption in Turkey still continues to be highly seasonal with almost 100% of consumption taking place during summer. The leading companies start their marketing activities and announce their new product launches approximately in May and continue throughout summer. For...

Euromonitor International’s Ice Cream in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Turkey Date=201501 Topic=Demand Publisher=EuromonitorInternational Price=1000