Retailing was one of the most dynamic industries during the last five years in Iran. Modern grocery channels such as hypermarkets expanded rapidly at the expense of traditional independent outlets, internet retailing and direct selling registered strong growth, and there were rapid changes in shopper purchasing habits. There was also considerable investment in response to high demand from the young population for modernisation. Rapid urbanisation and population density in key cities such as Tehr...
Euromonitor International’s Retailing in Iran report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Retailing market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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25 pages •
By Euromonitor International
• Jan 2017
Grocery retailers continued to convert from traditional to modern in 2016, and modern channels – especially supermarkets – gained further ground. Key retailers such as Refah Chain Stores Co and Ofogh Koorosh Chain Stores Co continued to expand rapidly in terms of value sales and outlet numbers in response to shoppers’ rising concerns regarding...