Bottled Water in Denmark

Bottled Water in Denmark

  • February 2017
  • 28 pages
  • Euromonitor International
Report ID: 190416
Functional bottled water continued to be the most dynamic category in 2016 with retail volume growth of 17% to five million litres. Although functional bottled water accounts for a relatively minor share of bottled water the volume share increased from 1% in 2011 to 6% in 2016. The ongoing health and wellness trend in Denmark has been the biggest reason for the boosted demand for functional bottled as a growing segment of consumers search for healthier alternatives to soft drinks and juice. Volu...

Euromonitor International’s Bottled Water in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

BOTTLED WATER IN DENMARK
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2011-2016
Table 2 Off-trade Sales of Bottled Water by Category: Value 2011-2016
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2011-2016
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2012-2016
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2013-2016
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2012-2016
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2013-2016
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2016-2021
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2016-2021
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2016-2021
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2016-2021
Harboes Bryggeri A/S in Soft Drinks (denmark)
Strategic Direction
Key Facts
Summary 1 Harboes Bryggeri A/S: Key Facts
Summary 2 Harboes Bryggeri A/S: Operational Indicators
Competitive Positioning
Summary 3 Harboes Bryggeri A/S: Competitive Position 2016
Royal Unibrew A/S in Soft Drinks (denmark)
Strategic Direction
Key Facts
Summary 4 Royal Unibrew A/S: Key Facts
Summary 5 Royal Unibrew A/S: Operational Indicators
Competitive Positioning
Summary 6 Royal Unibrew A/S: Competitive Position 2016
Executive Summary
Slow Volume Growth in 2016
Health and Wellness Trend Continues To Impact Soft Drinks
Carlsberg Danmark Retains Leading Position in Soft Drinks
Sub-trends Towards Natural Sweeteners and Locally Produced Products
Innovation Efforts Expected To Shape Category Growth
Key Trends and Developments
Increased Demand for Natural Sweeteners
Strengthening Economy and Growing Population Support Sales
Growing Demand for Locally Produced Products
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 42 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Denmark
Sources
Summary 7 Research Sources












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Country=Denmark Industry=SoftDrink ParentIndustry=Beverage Date=201702 Topic=MarketReport Publisher=EuromonitorInternational Price=1000