Concentrates in Italy

Concentrates in Italy

  • February 2017
  • 30 pages
  • Euromonitor International
Report ID: 190469
Concentrates is a fairly mature category in Italy, which registered steady although not exceptional off-trade volume and current value growth over the review period and in 2016. The category continued to suffer from the trend towards health and wellness, which encouraged consumers to prefer additive- and sugar-free products. There was also mounting competition from bottled water, notably functional bottled water.

Euromonitor International’s Concentrates in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Concentrates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CONCENTRATES IN ITALY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2011-2016
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2011-2016
Table 3 Off-trade Sales of Concentrates by Category: Value 2011-2016
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2011-2016
Table 5 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2011-2016
Table 6 Leading Flavours for Off-trade Powder Concentrates: % Volume 2011-2016
Table 7 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2012-2016
Table 8 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2013-2016
Table 9 NBO Company Shares of Off-trade Concentrates: % Value 2012-2016
Table 10 LBN Brand Shares of Off-trade Concentrates: % Value 2013-2016
Table 11 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2012-2016
Table 12 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2013-2016
Table 13 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2012-2016
Table 14 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2013-2016
Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2016-2021
Table 16 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2016-2021
Table 17 Forecast Off-trade Sales of Concentrates by Category: Value 2016-2021
Table 18 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2016-2021
Executive Summary
Product and Flavour Diversification Is A Key Trend in 2016
Soft Drinks Increasingly Influenced by the Health and Wellness Trend
Leading Players Remain Strong in Particular Categories
Consumers Open To New Product Developments
Significant Room for Further Growth in the Most Dynamic Categories
Key Trends and Developments
Younger Generation's Influence
Health and Wellness Trend Impacts Italian Soft Drinks
Opportunities Are Created by Manufacturers Through New Consumption Occasions
Market Data
Table 19 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 24 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 26 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 27 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 28 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 29 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 30 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 31 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 32 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 33 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2012-2016
Table 34 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2013-2016
Table 35 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2012-2016
Table 36 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2013-2016
Table 37 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 38 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 39 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 40 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 41 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 42 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 43 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 48 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 49 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 50 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 51 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 52 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 53 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Italy
Sources
Summary 2 Research Sources












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Country=Italy Industry=SoftDrink ParentIndustry=Beverage Date=201702 Topic=MarketReport Publisher=EuromonitorInternational Price=1000