Austria Tabak GmbH in Tobacco (Austria)

Austria Tabak GmbH in Tobacco (Austria)

  • August 2015 •
  • 2 pages •
  • Report ID: 1939954 •
  • Format: PDF
Austria Tabak is aiming to attract smokers by preserving its former name, which many Austrians associate with a typically Austrian brand. Austria Tabak is in fact a former domestic producer, which is now owned by Japan Tobacco Inc. JTI is following the strategy of pushing mainly its international flagship brands which are owned by JTI Austria GmbH in Austria, which is hurting Austria Tabak’s volume share. Over the forecast period, Austria Tabak is expected to continue to rely on its domestic...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco, Vapour Devices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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