Sanitary Protection in Latvia

Sanitary Protection in Latvia

  • March 2017
  • 18 pages
  • Euromonitor International
Report ID: 208258
In 2016, sanitary protection experienced a positive performance in Latvia. This was largely a result of improving purchasing power, which allowed women to choose higher quality products and replace sanitary protection more regularly. However, social factors, namely the declining population of 12-54-year-old women by 2% in 2016, had a moderating effect on the category’s overall performance. Nevertheless, sanitary protection, with its 227 unit per capita consumption among 12-54-year-old women, mea...

Euromonitor International’s Sanitary Protection in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SANITARY PROTECTION IN LATVIA
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2010-2015
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2012-2015
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2015-2020
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Executive Summary
Economic Conditions Benefit 2016 Compared To Review Period
Improving Purchasing Power Motivates Latvian To Trade Up To Better Quality
the Leading Players Remain the Same
Chained Retailers Perform As Most Attractive Channels for Latvian Consumers
Moderate Growth Is Expected Over the Forecast Period
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources












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Country=Latvia Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000