Wipes in Sweden

Wipes in Sweden

  • March 2017
  • 28 pages
  • Euromonitor International
Report ID: 208525
The consumer desire for convenience remained the major driver of value growth in wipes in 2016. However, this was conditioned heavily by the price-sensitivity of many consumers. A significant proportion of Swedish households consider wipes to be expensive and, although the convenience of wipes is generally appreciated, this remains a hindrance to the absolute magnitude of value growth rates in the category. This offers an explanation for the success of baby wipes relative to other types of perso...

Euromonitor International’s Wipes in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

WIPES IN SWEDEN
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Wipes by Category: Value 2011-2016
Table 2 Retail Sales of Wipes by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Wipes: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Wipes: % Value 2013-2016
Table 5 Forecast Retail Sales of Wipes by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2016-2021
Metsä Tissue Ab in Tissue and Hygiene (sweden)
Strategic Direction
Summary 1 Metsä Tissue AB: Key Facts
Summary 2 Metsä Tissue AB: Operational Indicators
Competitive Positioning
Summary 3 Metsä Tissue AB: Competitive Position 2016
SCA Hygiene Products Ab in Tissue and Hygiene (sweden)
Strategic Direction
Key Facts
Summary 4 SCA Hygiene Products AB: Key Facts
Summary 5 SCA Hygiene Products AB: Operational Indicators
Competitive Positioning
Summary 6 SCA Hygiene Products AB: Competitive Position 2016
Executive Summary
Value Sales of Tissue and Hygiene Grow in 2016
Manufacturers Seeking Value Growth Through Niche Development
Private Label Continues To Record Positive Growth
Grocery Retailers Dominates the Sale and Distribution of Tissue and Hygiene
the Outlook for Tissue and Hygiene Is Positive
Key Trends and Developments
Volume Growth Rates Tied To Demographic Changes
Sales Continue To Grow in Adult Incontinence
Internet Retailing Is Making Inroads
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












Loading...

We are very sorry, but an error occurred.
Please contact support@reportbuyer.com if the problem remains.

Country=Sweden Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000