Beauty and Personal Care in Bulgaria

Beauty and Personal Care in Bulgaria

  • June 2019 •
  • 129 pages •
  • Report ID: 2231964 •
  • Format: PDF
Beauty and personal care registered strong growth in 2018 that was fostered by intensifying beauty trends, growing purchasing power among urban consumers and increasing product variety. Bulgarian consumers were becoming more sophisticated and demanded new launches that were attractive in terms of value for money. “Price wars” and heavy promotional activity by multinational players and retailers continued in 2018 and encouraged healthy consumer spending in the industry. Key growth drivers of beau...

Beauty and Personal Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage:
Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men’s Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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