Health and Wellness in Denmark

Health and Wellness in Denmark

  • January 2020 •
  • 93 pages •
  • Report ID: 2254697 •
  • Format: PDF
Health and wellness in Denmark recorded further solid growth in 2019 as Danish consumers continue to demand healthier and more natural products with fewer additives. Demand for organic products is particularly strong, with Denmark having the highest share of organic produce revenue on a global scale. There is growing consumer demand for companies to be more socially responsible, encouraging the launch of new products that are environmentally-friendly or support local communities.

Health and Wellness in Denmark report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2024 illustrate how the market is set to change.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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