Health and Wellness in Japan

Health and Wellness in Japan

  • December 2021 •
  • 94 pages •
  • Report ID: 2384141 •
  • Format: PDF
As a result of COVID-19, health and wellness (HW) packaged food and HW beverages saw different movements in the Japanese market in 2020 and 2021. In 2020, whilst HW packaged food saw solid growth due to increased home consumption, HW beverages saw a strong decline due to a fall in on-the-go consumption outside the home. In 2021, both categories saw rebounds from the trends in 2020, with HW packaged food seeing a slight decline and HW beverages seeing a slight recovery.

Health and Wellness in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage:
Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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