Sanitary Protection in Lithuania

Sanitary Protection in Lithuania

  • March 2017
  • 18 pages
  • Euromonitor International
Report ID: 241564
Despite increasing per capita consumption of sanitary protection, total retail volume sales decreased by 2% in 2016. Depopulation in Lithuania is leading to a narrowing consumer audience for sanitary protection which is negatively affecting both volume and value sales. Nevertheless, consumers’ rising affluence and education about different types of sanitary protection have benefited the performance of higher-end products, as consumers are more eager to pay extra for higher-quality sanitary prote...

Euromonitor International’s Sanitary Protection in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SANITARY PROTECTION IN LITHUANIA
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2011-2016
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2013-2016
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021
Executive Summary
Declining Population and Increasing Maturity Limit Growth
Premiumisation Is Driven by Further Growth in the Average Disposable Income
Lidl Opens Its First Stores in Lithuania
Supermarkets and Hypermarkets Are the Main Distribution Channels
Moderate Gains Expected Over the Forecast Period
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources












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Country=Lithuania Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000