Health and Wellness in Malaysia

Health and Wellness in Malaysia

  • January 2021 •
  • 88 pages •
  • Report ID: 2510373 •
  • Format: PDF
Health and wellness packaged food and beverages generally performed well during the global Coronavirus (COVID-19) pandemic in 2020. Health and wellness was already an important topic in Malaysia, as in most countries, prior to the health crisis and more consumers became aware of the importance of their consumption patterns in 2020, given the devasting impact of the virus.

Health and Wellness in Malaysia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage:
Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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