Deodorants in Sweden

Deodorants in Sweden

  • May 2017
  • 24 pages
  • Euromonitor International
Report ID: 258546
Natural deodorants are gaining ground in Sweden as consumers are increasingly concerned about the negative impact of toxic substances in deodorants, specifically the correlation between breast cancer and aluminium, however no such relation has yet been found. The risk of causing contact dermatitis has also received attention. Indeed, as the Swedish media has discussed the potential risk of these deodorants types while also suggesting alternatives, Swedes are becoming more reluctant to use these...

Euromonitor International’s Deodorants in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

DEODORANTS IN SWEDEN
Euromonitor International
May 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2016-2021
Table 2 LBN Brand Shares of Premium Deodorants: % Value 2013-2016
Table 3 Forecast Sales of Deodorants by Category: Value 2016-2021
Table 4 Forecast Sales of Deodorants by Category: % Value Growth 2016-2021
Table 5 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2016-2021
Beiersdorf Ab in Beauty and Personal Care (sweden)
Strategic Direction
Key Facts
Summary 1 Beiersdorf AB: Key Facts
Summary 2 Beiersdorf AB: Operational Indicators
Competitive Positioning
Summary 3 Beiersdorf AB: Competitive Position 2016
L'Oréal Sverige Ab in Beauty and Personal Care (sweden)
Strategic Direction
Key Facts
Summary 4 L'Oréal Sverige AB: Key Facts
Summary 5 L'Oréal Sverige AB: Operational Indicators
Competitive Positioning
Summary 6 L'Oréal Sverige AB: Competitive Position 2016
Executive Summary
Maturity Hampers Growth
Trade Association for Smaller Swedish Brands Established in 2016
Niche Brands Gain Share
Skin Care and Colour Cosmetics Will Display the Highest Sales
Individualisation Influences Growth and Product Development
Key Trends and Developments
Apparel Retailers, Pharmacies and Beauty Retailers Are Expanding Their Private Label
Health Awareness Increases Demand for Natural Products
Men's Increasing Interest in Grooming Ensures More Niche Retailers and Brands
Market Data
Table 6 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 7 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 8 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 9 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 18 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 19 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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Country=Sweden Industry=Cosmetics ParentIndustry=PersonalCare Date=201705 Topic=MarketReport Publisher=EuromonitorInternational Price=1000