Laundry Care in Cameroon

Laundry Care in Cameroon

  • April 2017
  • 21 pages
  • Euromonitor International
Report ID: 258760
Despite a stronger economy and growing disposable incomes, consumers continued to be price sensitive when purchasing home care towards the end of the review period. This explained the growth in volume terms but a slight decrease in current value sales as compared to the review period. There was growing demand for affordable and versatile cleaning agents with this trend particularly benefiting hand wash detergents, standard powder detergents and bar detergents. More specialised products remained...

Euromonitor International’s Laundry Care in Cameroon market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

LAUNDRY CARE IN CAMEROON
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Washing Machines 2011-2016
Category Data
Table 2 Sales of Laundry Care by Category: Value 2011-2016
Table 3 Sales of Laundry Care by Category: % Value Growth 2011-2016
Table 4 Sales of Laundry Aids by Category: Value 2011-2016
Table 5 Sales of Laundry Aids by Category: % Value Growth 2011-2016
Table 6 Sales of Laundry Detergents by Category: Value 2011-2016
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2011-2016
Table 8 NBO Company Shares of Laundry Care: % Value 2012-2016
Table 9 LBN Brand Shares of Laundry Care: % Value 2013-2016
Table 10 NBO Company Shares of Laundry Detergents: % Value 2012-2016
Table 11 LBN Brand Shares of Laundry Detergents: % Value 2013-2016
Table 12 Forecast Sales of Laundry Care by Category: Value 2016-2021
Table 13 Forecast Sales of Laundry Care by Category: % Value Growth 2016-2021
Ccc Du Cameroun in Home Care (cameroon)
Strategic Direction
Key Facts
Summary 1 CCC Du Cameroun: Key Facts
Competitive Positioning
Summary 2 CCC Du Cameroun: Competitive Position 2016
Complexe Chimique Industriel Du Cameroun in Home Care (cameroon)
Strategic Direction
Key Facts
Summary 3 Complexe Chimique Industriel du Cameroun: Key Facts
Competitive Positioning
Summary 4 Complexe Chimique Industriel du Cameroun: Competitive Position 2016
Groupe Dge Sarl in Home Care (cameroon)
Strategic Direction
Key Facts
Summary 5 Groupe Dge SARL: Key Facts
Competitive Positioning
Summary 6 Groupe Dge Sarl: Competitive Position 2016
Executive Summary
Home Records Robust Growth in 2016
Consumer Demand for More Affordable Standard and Economy Products Increases
International Players Maintain Strong Presence on the Home Care Market
Independent Small Grocers Remains Important Despite Growth in Modern Retailing
Forecast Growth Remains Positive
Market Indicators
Table 14 Households 2011-2016
Market Data
Table 15 Sales of Home Care by Category: Value 2011-2016
Table 16 Sales of Home Care by Category: % Value Growth 2011-2016
Table 17 NBO Company Shares of Home Care: % Value 2012-2016
Table 18 LBN Brand Shares of Home Care: % Value 2013-2016
Table 19 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 20 Distribution of Home Care by Format: % Value 2011-2016
Table 21 Distribution of Home Care by Format and Category: % Value 2016
Table 22 Forecast Sales of Home Care by Category: Value 2016-2021
Table 23 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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Country=Cameroon Industry=CleaningCompound ParentIndustry=SpecialtyChemical Date=201704 Topic=MarketReport Publisher=EuromonitorInternational Price=1000