Sanitary Protection in Ecuador

Sanitary Protection in Ecuador

  • March 2017
  • 18 pages
  • Euromonitor International
Report ID: 296024
Sanitary protection recorded 7% retail value growth in 2016. Retail volume growth was lower at 2%, in line with population growth. Per capita use of sanitary protection products stood at 60 units per year in the female population aged 12-54 in 2016, showing that Ecuador is far from approaching the levels of developed regions, offering further opportunities to increase penetration and the frequency of usage.

Euromonitor International’s Sanitary Protection in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SANITARY PROTECTION IN ECUADOR
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2011-2016
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2013-2016
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021
Zaimella Del Ecuador SA in Tissue and Hygiene (ecuador)
Strategic Direction
Key Facts
Summary 1 Zaimella del Ecuador SA: Key Facts
Competitive Positioning
Summary 2 Zaimella del Ecuador SA: Competitive Position 2015
Executive Summary
Tissue and Hygiene Records Slower Growth in 2016
Economy Products and Larger Pack Sizes Are Preferred in Tissue and Hygiene.
Local Production Gaining An Important Role Within Tissue and Hygiene
High Added Value in Modern Channels, Low-priced Formats in Traditional Retailers
Growth Driven by Non-mature Categories and Local Production
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 3 Research Sources












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Country=Ecuador Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000