Away-From-Home Tissue and Hygiene in Morocco

Away-From-Home Tissue and Hygiene in Morocco

  • March 2017
  • 18 pages
  • Euromonitor International
Report ID: 296168
Over time, Moroccans have developed new habits and daily practices in such a way that they have become more dependent than ever before on using tissue products in their personal environment. Hence, offering packaging paper as a tissue substitute became outdated and was perceived as unsafe due to the organisms they may contain. As a result, the majority of coffee shops and fast food outlets, especially in rural areas, changed to offering real napkins and paper towels. Moreover, some cafés and res...

Euromonitor International’s Away-from-Home Tissue and Hygiene in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

AWAY-FROM-HOME TISSUE AND HYGIENE IN MOROCCO
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2011-2016
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2016
Table 4 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2015-2016
Table 5 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2015-2016
Table 6 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2015-2016
Table 7 Sales of Away-From-Home Wipers by Format through Public: % Value 2015-2016
Table 8 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2011-2016
Table 9 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2016
Table 10 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
Table 11 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021
Executive Summary
Tissue and Hygiene Records A Positive Performance in 2016
Innovation and Availability Are the Key Trends
Strong Movement Towards Domestic Establishment of International Players
Distribution of Tissue and Hygiene Products Remains Unbalanced Among Channels
Strong Growth Expected Over the Forecast Period
Key Trends and Developments
Moroccan Market Represents An Attractive Destination for Many Multinationals
Afh Tissue and Hygiene Is Becoming Personalised and More Attractive
Communication Campaigns Are Resulting in A General Rise in Demand
Market Indicators
Table 12 Birth Rates 2011-2016
Table 13 Infant Population 2011-2016
Table 14 Female Population by Age 2011-2016
Table 15 Total Population by Age 2011-2016
Table 16 Households 2011-2016
Table 17 Forecast Infant Population 2016-2021
Table 18 Forecast Female Population by Age 2016-2021
Table 19 Forecast Total Population by Age 2016-2021
Table 20 Forecast Households 2016-2021
Market Data
Table 21 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 22 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 23 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 24 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 25 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 26 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 27 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 28 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 29 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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Country=Morocco Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000