Bleach in Colombia

Bleach in Colombia

  • January 2017
  • 16 pages
  • Euromonitor International
Report ID: 338342
Bleach remained as a mature category in Colombia and by the end of the review period, there was very little in the way of innovation or new product development. Although, bleach still achieved current value growth of 7%, strongly associated with extreme cleaning and disinfecting, it is also considered to be an outdated method of cleaning with competition increasingly stemming from specialised multi-functional products that contain germ-killing ingredients.

Euromonitor International’s Bleach in Colombia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

BLEACH IN COLOMBIA
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Bleach Usage: % volume sales 2011-2016
Table 2 Sales of Bleach: Value 2011-2016
Table 3 Sales of Bleach: % Value Growth 2011-2016
Table 4 NBO Company Shares of Bleach: % Value 2012-2016
Table 5 LBN Brand Shares of Bleach: % Value 2013-2016
Table 6 Forecast Sales of Bleach: Value 2016-2021
Table 7 Forecast Sales of Bleach: % Value Growth 2016-2021
Brinsa SA in Home Care (colombia)
Strategic Direction
Key Facts
Summary 1 Brinsa SA: Key Facts
Summary 2 Brinsa SA: Operational Indicators
Competitive Positioning
Summary 3 Brinsa SA: Competitive Position 2016
Executive Summary
Socioeconomic Uncertainty Influences Home Care
Improvement of Components in the Search for Higher Yields
Companies Educate Consumers on the Best Use of Their Products
Private Label, An Alternative That Is Gaining Strength Amongst Consumers
Home Care Adapts To Cultural Diversity
Key Trends and Developments
Home Care Adjusts To Economic Slowdown
Private Label Is Slowly Flourishing
Combining To Achieve Effectiveness in Home Care
Market Indicators
Table 8 Households 2011-2016
Market Data
Table 9 Sales of Home Care by Category: Value 2011-2016
Table 10 Sales of Home Care by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Home Care: % Value 2012-2016
Table 12 LBN Brand Shares of Home Care: % Value 2013-2016
Table 13 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 14 Distribution of Home Care by Format: % Value 2011-2016
Table 15 Distribution of Home Care by Format and Category: % Value 2016
Table 16 Forecast Sales of Home Care by Category: Value 2016-2021
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 4 Research Sources

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Country=Colombia Industry=E-Healthcare ParentIndustry=InternetBusiness Date=201701 Topic=MarketReport Publisher=EuromonitorInternational Price=1000