A more stable, but low growth environment for soft drinks is making targeted new product innovation more important than ever. Brand owners must capitalise on high value emerging categories that buck the flat trend to stay responsive and ahead of consumer trends in beverages. This report identifies some of the most interesting and on-trend examples of global product development in soft drinks from Euromonitor International’s latest research edition.
Euromonitor International's Soft Drinks Product Development: Innovation Trends in Emerging Categories global briefing offers an insight into to the size and shape of the Soft Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on value and volume for both off trade and on trade.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Soft Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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97 pages •
By Euromonitor International
• Dec 2020
The COVID-19 pandemic had a relatively muted impact on sales of soft drinks in Vietnam during 2020. Although dramatic declines were seen in the on-trade channel over the course of the year, off-trade growth remained positive in most categories. Soft Drinks in Vietnam report offers a comprehensive guide to the size and shape of the market...
100 pages •
By Euromonitor International
• Dec 2020
The emergence of COVID-19 in South Korea is having a major impact on certain soft drinks in 2020, with the effects of the country’s efforts to slow the spread of the virus, such as social distancing measures, the closure of businesses and schools resulting in work and study from home policies, and travel restrictions, negatively influencing...
92 pages •
By Euromonitor International
• Dec 2020
Soft drinks has turned from seeing solid total volume growth in 2019 to seeing a strong total volume decline in 2020. Although the on-trade channel has been hardest-hit, off-trade volume sales have also tuned to slight decline in this year. Soft Drinks in Chile report offers a comprehensive guide to the size and shape of the market...
94 pages •
By Euromonitor International
• Dec 2020
Due to the outbreak of COVID-19 in Turkey, restrictions were implemented in the country from 21 March 2020, including a curfew, and the closure of non-essential retailers and foodservice outlets. The closure of on-trade outlets is set to severely impact growth for 2020, with soft drinks predicted to record an on-trade volume decline of 37%,...
109 pages •
By Euromonitor International
• Dec 2020
COVID-19 and the measures taken to try and contain it have had a mixed impact on sales of soft drinks in Japan, although the overall impact has been a negative one. A key factor behind this has been home seclusion with education facilities closed for part of the year, employees encouraged to work from home and foodservice being disrupted....
79 pages •
By Euromonitor International
• Dec 2020
The April-June quarter accounts for the majority of sales of soft drinks in India. This, in conjunction with the fact that most soft drinks’ consumption in India occurs on-the-go or outside the home, and at a time when a significant number of foodservice outlets were not operational, only served to complicate the situation for the soft drinks...
76 pages •
By Euromonitor International
• Dec 2020
The Azerbaijani government moved to shorten foodservice opening hours on 22 March, before closing all foodservice outlets altogether on 29 March. Some outlets were permitted to reopen on 4 May, but these did not include those in the country’s biggest cities, Baku, Ganja, Sumgayit and Lankaran, where the rates of COVID-19 infection were still...
81 pages •
By Euromonitor International
• Dec 2020
The impacts from COVID-19 in Guatemala in 2020 have affected categories in soft drinks in different ways. Some categories have seen a shift from on-trade consumption to at-home consumption (such as seen with carbonates), however other categories did not have notable on-trade sales to start with (for example as seen with sports drinks), therefore...
78 pages •
By Euromonitor International
• Jan 2021
The overall performance of soft drinks in 2020 has been negatively affected by the general closure of on-trade establishments because of COVID-19 related restrictions. Costa Rica is a recognized global tourist destination, which received close to three million foreigner visitors during 2019. On average, tourists would spend about two weeks...
57 pages •
By Euromonitor International
• Jan 2021
Other than bottled water and juice, soft drinks has been negatively affected by COVID-19. Soft drinks sales are generally driven by events, occasions, sporting and other outdoor activities in Cameroon. Restrictions placed on outdoor activities and gatherings stifled growth in soft drinks in 2020. Bottled water sales, on the contrary, rose...
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