Ice cream and frozen desserts registered current retail value growth of 11% to reach PKR17.2 billion in 2017, boosted by continued product innovation, promotions and investments in the distribution network by leading manufacturers.
Euromonitor International’s Ice Cream and Frozen Desserts in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Frozen Desserts, Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Ice Cream and Frozen Desserts market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Our reports have been used by over 10K customers, including: