Consumer and Market Insights: Skincare in Norway

Consumer and Market Insights: Skincare in Norway

  • March 2016 •
  • 54 pages •
  • Report ID: 3713704 •
  • Format: PDF
Summary
Strong economy with high disposable income of the consumers will drive the demand for consumer packaged goods market in Norway. The Skincare market is led by the Facial Care category in value terms while the Hand Care category is forecast to register fastest growth during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel in the market.

Key Findings
- Among all five Skincare categories analyzed, the Facial Care is the leading value category with 68.1% share by value in the Norwegian Skincare market.

- The Norwegian Skincare market is forecast to register higher growth during 2015-2020 compared to 2010-2015.

- L'Oréal Group and Beiersdorf AG are the market leaders in the Norwegian Skincare market.

- Bottle is the most commonly used container type for packaging in Norway's Skincare market.

- Hypermarkets and Supermarkets is the leading distribution channel in the Norwegian Skincare market.

Synopsis
Canadean's Consumer and Market Insights report on the Skincare market in Norway provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, and others; container data for: Bottle, Tube, Jar, and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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