Toiletries Market Global Report 2017

Toiletries Market Global Report 2017

  • June 2017 •
  • 250 pages •
  • Report ID: 3783875 •
  • Format: PDF
The toiletries industry includes companies involved in preparing, blending, compounding, and packaging toiletries. The products that are classified as toiletries include perfumes, shaving preparations, hair preparations, face creams, lotions, sunscreens and other cosmetics. These products are used for cleansing, beautifying, and improving attractiveness and appearance of the human body. For instance, face creams and lotions are used for protection from dust and sunlight, cosmetics are used for beautification, and perfumes and deodorants are used to prevent bad odours.

Europe was the largest region in the toiletries market in 2016, accounting for around 37% market share. Europe is the largest market because of increasing income levels, high advertising spend and high awareness about toiletries and new products development carried out by the major brand manufacturers. Asia was the second largest region accounting for around 36% market share. The Americas was the third largest region accounting for around 25% market share.

The largest segments in the toiletries market as of 2016 were Lotions (including sunscreens), Hair preparations, Face creams and Perfumes. Lotions (including sunscreens) was the largest segment in the toiletries market at around 24% of the total market in 2016. A lotion is a smooth liquid preparation designed to be applied to the skin for medicinal, cosmetic purposes or protective purposes, e.g. sunscreens absorb or reflects some of the sun’s ultraviolet (UV) radiation and thus help protect against sunburn. Hair preparations was the second largest segment, at around 21% of the total market. The hair preparations are hair grooming, cleansing and modifying products. They include sprays, bleaches, dyes, conditioners, rinses, shampoos, nutrient lotions, etc. which are applied topically in the hair.