Consumer and Market Insights: Oral Hygiene in Singapore

Consumer and Market Insights: Oral Hygiene in Singapore

  • April 2016 •
  • 50 pages •
  • Report ID: 3815548 •
  • Format: PDF
Oral Hygiene market in Singapore will register marginally higher growth in value terms during 2015-2020 compared to 2010-2015. The Toothpaste category has the highest volume share and is the leading value category. Hypermarkets and Supermarkets is the leading distribution channel for the Breath Fresheners (non-confectionery) category. Screw Top is the most commonly used closure type in Singapore's Oral Hygiene market.

Key Findings
- The Oral Hygiene market in Singapore registered a CAGR of 3.9% during 2010-2015.

- The Denture Care category is forecast to register fastest growth during 2015-2020.

-  Screw Top is the most commonly used closure type in Singapore's Oral Hygiene market.

- Pearlie White is the leading brand of Breath Fresheners (non-confectionery) products.

Canadean's Consumer and Market Insights report on the Oral Hygiene market in Singapore provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Breath Fresheners (non-confectionery), Dental Floss, Denture Care, Mouthwash, Toothbrushes and Replacement Heads and Toothpaste with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Health and Beauty Stores, Convenience Stores, and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metals and others; container data for: Tube, Blister Pack, Bottle and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

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