Consumer and Market Insights: Wine in Peru

Consumer and Market Insights: Wine in Peru

  • August 2016 •
  • 48 pages •
  • Report ID: 4144629 •
  • Format: PDF
Summary
The Wine market in Peru is forecast to grow at a lower CAGR during 2015-2020 compared to 2010-2015. The market is led by the Still Wine category in both value and volume terms and it is expected to register fastest growth during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel for Wine market in Peru. Ocucaje, Tacama and Santiago Queirolo are the leading brands in the Peruvian Wine market.

Key Findings
- The Wine market in Peru is forecast to grow at a CAGR of 7.6% during 2015-2020.

- The Still Wine category is forecast to register the fastest volume growth.

- The Peruvian consumers are opting for value for money products in the Wine market.

- The Vermouth segment is expected to gain maximum share growth within the Fortified Wine category.

- Stopper is the commonly used closure type in the Peruvian Wine market.

- Santiago Queirolo is the leading player in the Still Wine category in Peru.

Synopsis
Canadean's Consumer and Market Insights report on the Wine market in Peru provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass and Paper and Board; container data for: Bottle and Bag-In-Box

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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