Home & Garden Products in Germany

Home & Garden Products in Germany

  • November 2018 •
  • 33 pages •
  • Report ID: 4147502 •
  • Format: PDF
Home & Garden Products in Germany

Summary
Home & Garden Products in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Germany home & garden products market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights
- The home & garden products market consists of gardening and outdoor living products, home improvement products, and homewares. Gardening and outdoor living includes garden buildings, manual and electric garden tools, garden utensils, outdoor living products (garden furniture, barbecues, ornaments), and plants and growing media (bulbs, compost, domestic fertilizer, flowering plants, seeds, shrubs and trees). Home improvement includes retail (not trade) sales of decorating materials (paint, varnish, wall tiles, wallpaper), Electricals hardware (alarms, light fittings, plugs, switches), hardware (brackets, locks, nails, bolts, nuts, etc.), other materials (adhesive, aggregates, boards, cement, doors, window frames, glass, bricks, timber, etc.), and manual and power tools. Homewares includes retail sales of home hardware (crockery, cutlery, glassware, rubbish bins, storage, mechanical utensils and home devices e.g. scales), lamps and lampshades, textiles and soft furnishings (bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen, furniture covers, doormats), and window dressings (blinds, curtain poles, rails, curtains, hooks). Any currency conversions calculated using constant annual average 2017 exchange rates.
- The German home and garden products market had total revenues of $71.9bn in 2017, representing a compound annual growth rate (CAGR) of 2.9% between 2013 and 2017.
- The home improvement segment was the market’s most lucrative in 2017, with total revenues of $43.4bn, equivalent to 60.3% of the market’s overall value.
- In comparison to other European countries, such as the UK and France, Germany has experienced higher than average growth in the home and garden products market.

Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the home & garden products market in Germany
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the home & garden products market in Germany
- Leading company profiles reveal details of key home & garden products market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Germany home & garden products market with five year forecasts

Reasons to buy
- What was the size of the Germany home & garden products market by value in 2017?
- What will be the size of the Germany home & garden products market in 2022?
- What factors are affecting the strength of competition in the Germany home & garden products market?
- How has the market performed over the last five years?
- What are the main segments that make up Germany’s home & garden products market?
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