Book Publishers Global Market Report 2018

Book Publishers Global Market Report 2018

  • February 2018 •
  • 125 pages •
  • Report ID: 4402243
The publishing industry produces a variety of publications Including books, magazines, newspapers and directories. The publishing industry produces its material in printed materials or electronic media.

North America was the largest region in the book publishers market in 2017, accounting for 37% market share. Asia Pacific was the second largest region accounting for 34% market share. Eastern Europe was the smallest region accounting for 3% market share.

The rise in social media and the increasing volume of consumer data is driving growth and innovation in the book publishers industry. Book publishers can have broad and deep visibility into their consumers, distributors and other stake holder data.

Publishers with digital first model are investing significantly in building in-house data and analytics team. For example, Next Big Sound’s, Next Big Book application provides a dashboard for the publishing industry that draws on sales, publicity events, social media, and web trends data regularly to offer a holistic view of the books’ performance. It will highlight factors that are the most influential such as social signals, book tours, prices and authors. Experiments are also underway to use big data in the fields of ‘dynamic pricing’ and also for personalized suggestions based on viewers’ history.
Country=World Date=201802 Topic=Forecast Publisher=TheBusinessResearchCompany Price=4000