REPORT OBJECTIVES The report “Probiotic Drinks: Global Market Intelligence (2018-2028)” provides market intelligence on the different market segments, based on type, sales channel, and geography. Market size and forecast (2018-2028) has been provided in the report. The primary objectives of this report are to provide 1) comprehensive global market intelligence through detailed segmentation, 2) market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends, 3) detailed analysis of current dynamics and trends, key market players, and strategies in the market, 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants, 5) provide emerging opportunities in the market and the future impact of major drivers and restraints of the market and, 6) support decision makers in making cost-effective business decisions.
RESEARCH METHODOLOGY In our market size and forecast determination efforts, an extensive secondary research was initially completed to gain a good perspective of the market in each region. Extensive primary research was also carried out by interviewing the key executives from the industry. These interviews helped us to fill-in the data gaps after secondary research. Several secondary sources such as encyclopedia, directories, and databases have been used to identify and collect information useful for this extensive techno-commercial study. The respondents – selected experts from manufacturers and selected suppliers – have been interviewed to obtain and verify critical information as well as to assess the future prospects. The usage of obtained information is based on the perceived reliability by the research team. In many cases, a combination of several sources was used. The analyst provides an in-depth analysis of the market segmentation, which is a critical element of the market intelligence reports.
KEY AUDIENCE Executives in marketing, strategic planning and new product development will find such discussions in our reports pertinent and useful. Management consultants, investment bankers, manufacturers, distributors, suppliers, and regulatory authorities are amongst our regular clientele served.
DATA SOURCES The general data sources used in this report are company websites, trade association publications, regulatory authorities, journals, magazines, news websites, press releases, media publications, interaction with industry experts, company executives, research papers, articles, patents, scientific literature, among many others.
KEY FINDINGS FROM THE REPORT - The global probiotic drinks market is expected to grow at a CAGR of more than 7% from 2018 to 2022. - Probiotic drinks have traditionally been popular in Japan, but they are growing in popularity in other markets, including Europe and North America. - The key players in this market are Groupe Danone, Yakult Honsha, KeVita, Lifeway Foods, NextFoods, Bright Food, and Amul among many others. - the expert team estimated that the global probiotic drinks market in 2018 was worth more than USD 35 billion.
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