The first stage of AR began in the late 1950s when Sensorama was invented. The machine was similar to a mini theater that would engage all five senses and create an immersive experience at the cinema. Since the invention of Sensorama, many ideas that could enable people to interact with their environment have come up. One such is the virtual reality (VR) technology that creates a simulated environment around an individual where simultaneous interactions occur in both the virtual and physical space. With the development of VR technology, the AR technology emerged. To overcome limitations of VR and to improve visual experiences, the VR and AR technology were combined to create mixed reality. However, the mixed reality technology failed to success because of its high expense.
Technavio’s analysts forecast the global AR gaming market to grow at a CAGR of 151.43% during the period 2017-2021.
Covered in this report The report covers the present scenario and the growth prospects of the global AR gaming market for 2017-2021. To calculate the market size, the report considers the global demand for AR gaming.
The market is divided into the following segments based on geography: - Americas - APAC - EMEA
Technavio's report, Global AR Gaming Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Market driver - Growing awareness of AR technology - For a full, detailed list, view our report
Market challenge - Lack of content in AR gaming - For a full, detailed list, view our report
Market trend - Growing investments through crowdfunding - For a full, detailed list, view our report
Key questions answered in this report - What will the market size be in 2021 and what will the growth rate be? - What are the key market trends? - What is driving this market? - What are the challenges to market growth? - Who are the key vendors in this market space? - What are the market opportunities and threats faced by the key vendors? - What are the strengths and weaknesses of the key vendors?
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Methodology Research methodology is based on extensive primary and secondary research. Primary research includes in-depth interviews with industry experts, vendors, resellers and customers. Secondary research includes Technavio Platform, industry publications, company reports, news articles, analyst reports, trade associations and the data published by Government agencies.
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