Breakfast cereals are products that are relatively new in the Serbian market – they became popular over the last 10-15 years, especially amongst younger women who recognised them as a relatively healthy and cheap breakfast alternative to traditional fatty breakfast solutions. Breakfast cereals are still not accepted amongst most middle-aged and older Serbian consumers – those who are less prone to change their breakfast habits. In 2013, consumption per capita of breakfast cereals in Serbia is...
Euromonitor International's Breakfast Cereals in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Hot Cereals, RTE Cereals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Breakfast Cereals in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Hot Cereals, RTE Cereals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
BREAKFAST CEREALS IN SERBIA
April 2014
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2008-2013
Table 2 Sales of Breakfast Cereals by Category: Value 2008-2013
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2008-2013
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2009-2013
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2010-2013
Table 7 Distribution of Breakfast Cereals by Format: % Value 2008-2013
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2012-2017
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2012-2017
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2012-2017
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2012-2017
Executive Summary
Review Period Marked by A Restraint Local Consumer
No Recovery in 2013
in Spite of Economic Crisis, the Competition Is Rising
Expansion of Modern Grocery Retailers
Recovery From the Crisis Will Be Slow
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
Table 17 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Value 2013-2018
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2013-2018
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2013-2018
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 26 Sales of Meal Solutions by Category: Volume 2008-2013
Table 27 Sales of Meal Solutions by Category: Value 2008-2013
Table 28 Sales of Meal Solutions by Category: % Volume Growth 2008-2013
Table 29 Sales of Meal Solutions by Category: % Value Growth 2008-2013
Table 30 NBO Company Shares of Meal Solutions: % Value 2009-2013
Table 31 LBN Brand Shares of Meal Solutions: % Value 2010-2013
Table 32 Forecast Sales of Meal Solutions by Category: Volume 2013-2018
Table 33 Forecast Sales of Meal Solutions by Category: Value 2013-2018
Table 34 Forecast Sales of Meal Solutions by Category: % Volume Growth 2013-2018
Table 35 Forecast Sales of Meal Solutions by Category: % Value Growth 2013-2018
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Sales of Nutrition/Staples by Category: Volume 2008-2013
Table 37 Sales of Nutrition/Staples by Category: Value 2008-2013
Table 38 Sales of Nutrition/Staples by Category: % Volume Growth 2008-2013
Table 39 Sales of Nutrition/Staples by Category: % Value Growth 2008-2013
Table 40 NBO Company Shares of Nutrition/Staples: % Value 2009-2013
Table 41 LBN Brand Shares of Nutrition/Staples: % Value 2010-2013
Table 42 Forecast Sales of Nutrition/Staples by Category: Volume 2013-2018
Table 43 Forecast Sales of Nutrition/Staples by Category: Value 2013-2018
Table 44 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2013-2018
Table 45 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2013-2018
Market Data
Table 46 Sales of Packaged Food by Category: Volume 2008-2013
Table 47 Sales of Packaged Food by Category: Value 2008-2013
Table 48 Sales of Packaged Food by Category: % Volume Growth 2008-2013
Table 49 Sales of Packaged Food by Category: % Value Growth 2008-2013
Table 50 GBO Company Shares of Packaged Food: % Value 2009-2013
Table 51 NBO Company Shares of Packaged Food: % Value 2009-2013
Table 52 LBN Brand Shares of Packaged Food: % Value 2010-2013
Table 53 Penetration of Private Label by Category: % Value 2008-2013
Table 54 Distribution of Packaged Food by Format: % Value 2008-2013
Table 55 Distribution of Packaged Food by Format and Category: % Value 2013
Table 56 Forecast Sales of Packaged Food by Category: Volume 2013-2018
Table 57 Forecast Sales of Packaged Food by Category: Value 2013-2018
Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources
April 2014
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2008-2013
Table 2 Sales of Breakfast Cereals by Category: Value 2008-2013
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2008-2013
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2009-2013
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2010-2013
Table 7 Distribution of Breakfast Cereals by Format: % Value 2008-2013
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2012-2017
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2012-2017
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2012-2017
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2012-2017
Executive Summary
Review Period Marked by A Restraint Local Consumer
No Recovery in 2013
in Spite of Economic Crisis, the Competition Is Rising
Expansion of Modern Grocery Retailers
Recovery From the Crisis Will Be Slow
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
Table 17 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Value 2013-2018
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2013-2018
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2013-2018
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 26 Sales of Meal Solutions by Category: Volume 2008-2013
Table 27 Sales of Meal Solutions by Category: Value 2008-2013
Table 28 Sales of Meal Solutions by Category: % Volume Growth 2008-2013
Table 29 Sales of Meal Solutions by Category: % Value Growth 2008-2013
Table 30 NBO Company Shares of Meal Solutions: % Value 2009-2013
Table 31 LBN Brand Shares of Meal Solutions: % Value 2010-2013
Table 32 Forecast Sales of Meal Solutions by Category: Volume 2013-2018
Table 33 Forecast Sales of Meal Solutions by Category: Value 2013-2018
Table 34 Forecast Sales of Meal Solutions by Category: % Volume Growth 2013-2018
Table 35 Forecast Sales of Meal Solutions by Category: % Value Growth 2013-2018
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Sales of Nutrition/Staples by Category: Volume 2008-2013
Table 37 Sales of Nutrition/Staples by Category: Value 2008-2013
Table 38 Sales of Nutrition/Staples by Category: % Volume Growth 2008-2013
Table 39 Sales of Nutrition/Staples by Category: % Value Growth 2008-2013
Table 40 NBO Company Shares of Nutrition/Staples: % Value 2009-2013
Table 41 LBN Brand Shares of Nutrition/Staples: % Value 2010-2013
Table 42 Forecast Sales of Nutrition/Staples by Category: Volume 2013-2018
Table 43 Forecast Sales of Nutrition/Staples by Category: Value 2013-2018
Table 44 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2013-2018
Table 45 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2013-2018
Market Data
Table 46 Sales of Packaged Food by Category: Volume 2008-2013
Table 47 Sales of Packaged Food by Category: Value 2008-2013
Table 48 Sales of Packaged Food by Category: % Volume Growth 2008-2013
Table 49 Sales of Packaged Food by Category: % Value Growth 2008-2013
Table 50 GBO Company Shares of Packaged Food: % Value 2009-2013
Table 51 NBO Company Shares of Packaged Food: % Value 2009-2013
Table 52 LBN Brand Shares of Packaged Food: % Value 2010-2013
Table 53 Penetration of Private Label by Category: % Value 2008-2013
Table 54 Distribution of Packaged Food by Format: % Value 2008-2013
Table 55 Distribution of Packaged Food by Format and Category: % Value 2013
Table 56 Forecast Sales of Packaged Food by Category: Volume 2013-2018
Table 57 Forecast Sales of Packaged Food by Category: Value 2013-2018
Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources