Drinking Milk Products in Austria

Drinking Milk Products in Austria

  • August 2018 •
  • 24 pages •
  • Report ID: 482361 •
  • Format: PDF
In 2018, drinking milk products continued to benefit from a growing consumer focus on leading healthier lifestyles. With more information on food ingredients available on the internet, many consumers are increasingly realising that the excessive consumption of cow’s milk products may be rather unhealthy. This led to many Austrians turning to milk alternatives and products which resemble milk but are actually made from soy, almonds, rice, cashews, etc. Many consumers also switched to goat milk, w...

Euromonitor International’s Drinking Milk Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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