Drinking Milk Products in Norway

Drinking Milk Products in Norway

  • August 2019 •
  • 28 pages •
  • Report ID: 482403 •
  • Format: PDF
Volume sales of fresh milk continued to decline in 2019 despite government initiatives and recommendations from health bodies regarding the product’s nutritional benefits, resulting in an ongoing drop in per capita consumption. According to industry experts, this is down to increasing competition from water, the rising incidence of lactose intolerance, a preference for other dairy products and “scare propaganda” from fashionable diet programmes.

Drinking Milk Products in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage:
Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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