Biscuits in India

Biscuits in India

  • April 2015 •
  • 57 pages •
  • Report ID: 484253 •
  • Format: PDF
Biscuits continued to be one the fastest moving packaged food categories from retail channels. It was the most common snack along with tea and coffee in India, with sweet biscuits being particular popular, such as Britannia and Parle G. Sweet biscuits was at a mature stage in the product’s lifecycle, and is well accepted amongst consumers, easily available, affordable by everyone and a good snack. Hence, it maintained its leading position as the highest sales generator amongst biscuits.

Euromonitor International’s Biscuits in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Biscuits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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