This report forecasts US Christmas tree demand in units and US dollars at the retailers' level to 2021.
Total demand is segmented by product in terms of natural and artificial.
To illustrate historical trends, total demand, the various segments, and trade are provided in annual series from 2006 to 2016. A Market Environment section provides pertinent background on historical trends, key economic indicators, trade, environmental and regulatory factors, and demographic and household trends. A Segmentation and Forecasts section defines products, discusses market drivers and constraints, identifies substitute products when applicable, and assesses the impact of key drivers and constraints on each product segment over the forecast period.
Further analysis includes an Industry Structure section, which surveys the supply base and profiles the leading firms competing in the US market. An introductory Highlights section summarizes key findings from this 26-page report, and a Resources section lists contributing sources as well as resources available for further research.
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